Website Redesign for Chicago Businesses
If your website is hard to update, difficult to use on a phone, or bringing in inquiries for the wrong services, a redesign should fix those problems without losing what already works. Our website redesign services help Chicagoland businesses decide what to keep, what to improve and how to move to the new site safely. Redesigns start at $1,300.
Signs it’s time for a website redesign
There’s no fixed age at which a website needs replacing. Look for these signs instead.
- The site is slow or awkward on a phone.
- Visitors arrive but few call or fill in the form.
- Your team can’t make simple edits without help.
- Your services, prices or brand have changed and the site hasn’t.
- The design looks older than your competitors’ sites.
- The site runs on a theme or platform that is no longer supported.
What’s included in our website redesign services
- A review of the current site, its analytics and Search Console data
- A new page structure and navigation, agreed before design starts
- New design for every page template, on phones and desktops
- Content moved across and edited where needed
- A full redirect map from old URLs to new ones
- Forms, tracking and integrations rebuilt and tested
- Post-launch checks and a handoff session for your team
Website redesign starts with what already works
Bring the site address and any data you use to judge it. A page that already generates calls may need clearer copy or a faster form. A page for an outdated service may need to be combined with another. We record every current URL, what the page does and where it should go after the redesign.
Website redesign SEO: how we protect your rankings
A redesign can lose traffic if old page addresses stop working. Before launch, we map every changed URL to its closest new page and set up permanent redirects. We carry over page titles, descriptions and the content that ranks. We follow Google’s guidance on site moves. After launch, we test the redirects, submit the new sitemap and watch Search Console for 30 days for errors and traffic drops.
Plan the new customer journey
We review the navigation, the information buyers need and the actions you want them to take. A redesign might separate services people compare, move proof closer to the quote form, or give staff a simpler way to update content. New copy, photos and integrations are agreed before the build schedule is set.
Refresh or full website redesign?
A refresh keeps the current structure and platform and updates the design, copy and speed of the key pages. It suits a site that still works but looks dated. A full redesign rebuilds the structure, the content and often the platform. It suits a site that confuses visitors, can’t be edited or no longer matches what you sell. We’ll tell you which one your site needs after we review it.
Website redesign checklist
- Before
- Export your analytics and Search Console data, list every URL, and note which pages bring in calls and form submissions.
- During
- Agree the new page structure, write the redirect map, rebuild forms and tracking, and test everything on a private staging site.
- At launch
- Switch on the redirects, submit the new sitemap, and test forms, phone links and analytics on the live site.
- After
- Watch Search Console for errors and traffic drops, fix broken links and compare inquiries with the old site.
Website redesign cost
A redesign of a small business site starts at $1,300. The total depends on how many pages move across, how much content needs rewriting, and whether the platform changes. A refresh that keeps the structure costs less than a full rebuild with new content and a new platform. See web design pricing for the full breakdown.
Our redesign process
Review the current site and its data, agree the new structure and redirect map, design, build on a private staging site, move the content, launch, then check redirects, forms and tracking. Most redesigns take 6 to 8 weeks.
Website redesign FAQs
Will a redesign hurt my Google rankings?
It can if old URLs break. We map every changed address to a new page with a permanent redirect and monitor Search Console after launch, which keeps the risk low.
Can I keep my current domain?
Yes, if you control the domain and can arrange access for launch. Let us know if hosting, email or third-party accounts are tied to the current setup.
How much of my existing content can I keep?
Bring the pages or files you still use. We’ll identify what can move as is, what needs editing and what needs replacing.
How long does a website redesign take?
Usually 6 to 8 weeks. Sites with many pages to move, new integrations or new copy take longer.
Do you redesign sites you didn’t build?
Yes. Many redesigns start from a site built by another designer or on a builder such as Wix or Squarespace.
How much does a website redesign cost?
Small business redesigns start at $1,300. The total depends on the number of pages, how much content needs rewriting and whether the platform changes.
When should I redesign my website?
When it stops doing its job: visitors leave without contacting you, your team can’t update it, it’s slow on a phone, or it no longer describes what you sell. Age alone isn’t a reason.
Get a Free Website Quote
Tell us what you want your website to do.